At BMW Park Lane we value relationships with our customers and want to give something back in return for your continued support to us as a business.
We are proud to introduce the Park Lane Rewards Programme, designed to say thank you and develop our relationship further. The programme offers Park Lane customers access to exclusive offers and events, hand-picked to enhance the experience of your Park Lane journey.
The programme is built around four key pillars, outlined below:
We will be releasing communications about the programme through our quarterly newsletters. To hear more about the Park Lane Rewards programme, please update your marketing preferences here.